With sports and fitness at, perhaps, an all-time high and in a society where people look their best at all times in anticipation for an Instagram snap, there’s no better time for an MVP. This MVP comes in the form of a New Zealand entrepreneur, 28-year-old Josh Carmody, who is looking to bring class and old school, timeless pieces back to the gentlemen who grace the demographic of dapper athletes.
The Modest Vintage Player was created to cater for the discerning recreational sports dabbler with an eye for quality and class.
Inspired through a fascination in the history of sport and a passion for traditional sports and recreation from around the world, The MVP set out to design and re-create vintage sporting masterpieces using the timeless materials of leather and wood with a touch of class.
All products are hand-made using the finest materials by dedicated craftsman creating elegant yet practical sporting weapons for you to showcase your skills on beaches, parks and backyards around the world. We strive to create traditional sporting accessories with vintage qualities with our products suited as much for practical use as they are perfect aesthetics for the mantelpiece or living room.
Take your social sport and recreation heroics to the next level with The Modest Vintage Player. “Form is temporary, class is permanent” – The MVP
We got a chance to pick Josh’s brain about all things MVP!
The name ‘Modest Vintage Player’ is perfect. How did you come up with it?
Thanks for the compliment! I liked the idea of using ‘MVP’ somehow as it is a well known sporting term, so I worked backwards from there. The “V” was always going to stand for “Vintage” due to the products I was designing so I began to think about how I could integrate the M & P. After a bit of scribbling pen & paper I put together The “Modest Vintage Player” and it just clicked and fit perfectly with my vision and how I wanted to market the brand and products. I guess it is a play on words as everyone who has played sport over the years likes to brag about how they got selected for “that team” or took “that great catch”, modesty and sport doesn’t really go hand in hand so I thought it was a bit of a laugh and it seems to be a brand name that a lot of people are relating to around the world.
What is your favorite item in the MVP collection?
I personally have a special bond with the frescobol wood beach bats as these are what kick-started the MVP concept and now business. They are beautifully hand-made here in New Zealand and took a long time to perfect, I’m confident in saying you wouldn’t find a better quality set anywhere in the world.
How do you continue to grow such a great, unique brand? What keeps your creative mind ticking?
I guess it just comes down to being a sports tragic. I wanted to create a brand that reflected my lifestyle in some way and create unique products around the social sports & rec activities I enjoy with my mates. Being vintage inspired, I wanted to incorporate the nostalgic playing days of my sporting hero’s growing up, naturally leather and wood are the main materials used in all of our designs. I’m always looking at vintage sports photography and the equipment they were using back in the day and looking at how I could replicate them with an edgy modern twist while still being practical for everyday play.
We recently saw an article of Bradley Cooper wearing a great outfit, but carrying an everyday gym back that took away from the actual class of the outfit (see here) — we also see plenty of athletes/celebs who have great style and are very into fitness/sports. If there were one celebrity or professional athlete that would epitomize the MVP brand, who would you choose and why? Which MVP item do you see them with?
Good question, this is something we have though about…off the top of my head I would say someone like ex England soccer star David Beckham. We love Beckhams style, class and values as a person, and although his professional playing days are over still loves to dabble in social sport and recreation with his young family and friends which reflects the MVP brand perfectly. Our aim is to create quality heirloom products that will make family and social sports and recreational play special and memorable.
MVP hasn’t been around very long, but has already claimed the hearts of people all over the world, to what do you attest this amazing, early on success?
I guess it is firstly about creating quality unique products that aren’t commonly found, and secondly its about creating a brand around the products that people can relate to and be proud to associate themselves with. We are seeing with The MVP that people are buying into the brand and being our ambassadors through social media which is the best exposure you can hope for! Like you said, we are still very young as a company, and hopefully we can build on the platform we have created and continue to have some fun creating new products and marketing The Modest Vintage Player brand to past and present “MVP’s” around the world.
About Josh (Founder)
Josh is a 28-year-old born and bred in Auckland, New Zealand. Josh has been heavily involved in sport from a young age playing at a high level/representative across several sporting codes. Josh was ‘that guy’ who always had a ball or bat in hand everywhere he went…never going to the beach or on a road trip without a selection of sports gear and recreational activities in the back of the car. The Modest Vintage Player is a brand created for the social player who appreciates high quality sporting goods with a nostalgic look and feel ‘bringing back memories from the playing days’ – whilst making for a great aesthetic within your home.
How it all started
It all began during a European road-trip in 2013 where founder Josh Carmody fell in love with the game frescobol (beach paddle tennis) along the beautiful beaches of Spain and Portugal. Frustrated by constant breakages of inferior plastic frescobol racquets, Josh made a conscious decision upon his return to NZ to design and produce the perfect frescobol racquet made with the finest quality native New Zealand timber. Instead of the standard rubber grip, Josh opted for a vintage style leather tennis grip – which complimented the laminated wood beautifully. The leather and wood combination sparked ideas and a vision to design and create vintage inspired sporting goods made from the highest quality leather and wood – The Modest Vintage Player brand (The MVP) was born.
Since its inception in 2014, The Modest Vintage Player has grown steadily with a continually expanding fan-base around the world, with the product range now including vintage inspired boxing, soccer, football, surfing, bocce, lawn bowls, baseball, and basketball gear with more products being released in the near future.